UX Design

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July 1, 2025 15 min read

What Does a UX Designer Do?-updated 2025

Curious what UX designers actually do? Learn the difference between UX and Product design, key skills needed, salary ranges, and how to start your career in UX Design.

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How to use persona-based testing for better UX outcomes

Personas aren’t just profiles—they’re the key to better UX. Learn how to test with real users who match your personas and get insights that truly shape great experiences.

5 Powerful Ways to Instantly Boost UX Using Heatmaps

You’ve seen heatmaps, but are you using them right? Learn how to go beyond the colors and uncover real UX insights that drive better decisions

Product Owner working in an Agile team environment—shown managing a sprint board, reviewing user stories on a laptop, with sticky notes and a backlog board in the background. The scene includes subtle icons representing collaboration, prioritization, and user feedback

First Impressions of Landing Pages – How To Get Them Right?

Landing pages succeed or fail in seconds. Learn the psychology of first impressions, device and speed considerations, role-specific playbooks, AI-assisted workflows, pitfalls to avoid, and credible examples - so your pages convert.

Inside UX Research in Asia: An Interview with Shiyun Lim (SP Digital, Singapore)

In this interview, UX researcher Shiyun Lim (SP Digital, Singapore) shares her experience, methods, and insights into user research, including how she runs remote sessions and collaborates with teams.

Is Design Thinking Still Relevant for Product Design?

Design Thinking’s hype may have faded, but its value remains. This guide explores its critiques, lasting strengths, and modern approaches like Continuous Discovery, AI-assisted research, and Design/ResearchOps to keep teams human-centered and effective.

Guide to Commonly Used UX Terms

The following are descriptions of some terms commonly used in UX. Each term consists of its definition and some sources, which are fully credited.

Color in UI design: A solo UI designer seated using a touch pen to arrange interface elements on a large monitor screen

Colour Usage in Design: From Theory to Real-World Application

This in-depth guide covers color theory, psychology, and practical applications for designers. Learn how to use color effectively in branding, UI, print, and product design, with examples and image references.

UX Design and UI Design

UI design and UX design are two of the most often confused and conflated terms in web and app design. Most of the people get confused and it becomes hard to differentiate between two.

Types of Probes in UX Research

As Researchers gather experience and try to improvise their Research skills, the art of asking probing questions develops naturally.

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